Course
General Information
| Course Id | ESY125034 |
| Course | Digital Economy |
| Curriculum | S1 ESY 2024 |
| Credit | 3 |
| Course Type | elective |
| Description | This course covers topics such as e-commerce, digital marketing, platform economics, fintech, as well as technological innovations that influence business models and company strategies in the digital era. Students will learn how digital transformation is changing the way companies operate, interact with consumers, and adapt to global economic trends driven by technology. |